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Wella - Illumina Permanent Hair Color

356 in stock

$18.15

Wella - Koleston Perfect ME+ Briana's Sandy Blonde Must-Have Kit

8 in stock

$60.00 $58.00

Wella - Koleston Perfect ME+ Dereq's Timeless Brunette Must-Have Kit

8 in stock

$60.00 $58.00

Up to 100% Gray Coverage for Rich, Healthy-Looking Results!

Wella - Koleston Perfect ME+ Permanent Hair Color (Special Mix)

30 in stock

$20.12 $18.99

Wella's purest permanent hair color, Koleston Perfect is the first and only professional hair color that combines uncompromised color performance with Metal Purifier and ME+ dye technology for true-to-tone color and protection from damage. Nothing has been proven gentler to hair than Koleston Perfect for permanent color performance.

Wella - Koleston Perfect ME+ Permanent Hair Color 2-8

776 in stock

$20.12 $18.15

Wella - Koleston Perfect ME+ Permanent Hair Color 9-12

113 in stock

$20.12 $18.99

Koleston Xpress ME+ Express Touch-Up Kit Dark Includes:

(1) 5GW Light Brown Gold Warm Koleston Xpress ME+ Permanent Creme Color - 2 oz.
(1) 6N Dark Blonde Neutral Koleston Xpress ME+ Permanent Creme Color - 2 oz.
(1) 7A Medium Blonde Ash Koleston Xpress ME+ Permanent Creme Color - 2 oz.
(3) Welloxon Perfect 20 Volume 6% Developer - 2 fl. oz.

Wella - Koleston Xpress ME+ Express Touch-Up Kit Dark

8 in stock

$16.23

Koleston Xpress is an express permanent color with Control-X Technology. Control-X Technology and the speed in which the color molecules form provides quicker oxidation of the color, resulting in a non-progressive 10-minute Permanent Hair Color. Available in 13 shades across 3 families (Neutral, Warm and Cool), it provides up to 100% gray coverage in just 10 minutes.

Wella - Koleston Xpress ME+ Permanent Creme Color

142 in stock

$17.00

MAGMA by Blondor. Lift and Tone in one single step. Take just one simple, intuitive step to expand your lightening horizons and enter a dynamic world of Pigmented Lighteners - where the flow is seamless, and absolute creative control can be expressive and spontaneous. The 2-in-1 creative system allows you to craft the most personalized color results, from soft to expressive. Expand and deepen the range of premium color service you offer to your clients. Be inspired by easy to master techniques:

Wella - Magma by Blondor

45 in stock

$34.50

Revive the health of your hair and enhance your colour with Wella Professionals Oil Reflections Luminous Smoothing Oil. Smooth into your hair and beam from ear to ear about the beauty of your hair! Wella Oil Reflections Luminous Smoothing Oil contains macadamia and avocado oils that can smooth all hair types. Perfect for taming flyaways and frizzy hair, this oil provides a shiny finish.

Wella - Oil Reflections Luminous Smoothing Oil

8 in stock

$45.30 $35.00

Wella colorcharm Permanent Liquid Color saturates and fuses with the hair to deliver a TRUE-TO-TONE color that is exceptionally fade resistant. Liquid Color provides a vibrant palette without boundaries with 62 easily intermixable shades to express your creativity.

Wella - Permanent Liquid Hair Color

128 in stock

$15.44

Wella Professionals Service Preguard Cream has an easy to apply and remove formula that helps protect skin from color absorption.

Wella - PreGuard Cream

7 in stock

$30.00 $18.00

Wella - Pro+ SmoothFiller Brush with Comb

1 in stock

$17.00 $13.00

Demi-permanent smoothing treatment to smooth, fill and restructure hair. Offer your clients Smoothfiller service resulting smoother hair, anti-frizz effect, easier and faster styling. Ideal for clients who have naturally frizzy hair, prone to humidity effects. The effect lasts up to three months, and fades without visible regrowth. In-salon exclusive, for professional use only.

Wella - Pro+ SmoothFiller Demi-Permanent Smoothing Treatment

17 in stock

$80.00 - $279.00

Treatment spatula for clean & precise product dosing.

Wella - Pro+ SmoothFiller Treatment Spatula

2 in stock

$18.00 $14.00

A Gallon Dispenser Pump for developers that turns a gallon container into a giant pump bottle.

Wella - Pump For Gallons

1 in stock

$5.99

Wella Professionals Shinefinity, shine you can feel! The translucent demi-permanent hair color offers zero lift, zero damage, up to 6 weeks color glaze**. It is a clean formula with true-to-tone reliable color results, no-drip gel cream and balanced pH technology. Now available in the new SIGNATURE NATURALS collection.

Wella - Shinefinity Zero Lift Glaze

339 in stock

$16.99 $14.83

Cuticle smoothing conditioner. Moisture & anti-porosity for all colored hair. Color care from the inside out, for healthy-looking hair. Patented technology.

Wella - Ultimate Color Conditioner

5 in stock

$26.75 - $47.00

Color vibrancy, moisture & anti-breakage for all colored hair. With antioxidant and moisturizing actives. Color care from the inside out, for healthy-looking hair. Patented technology.

Wella - Ultimate Color Miracle Leave-In Mask

5 in stock

$23.40 - $39.99

Shine & lasting smoothness for all colored hair. Offers shine & long-lasting smoothness to enhance color vibrancy. Patented technology.

Wella - Ultimate Color Miracle Shine Spray

3 in stock

$30.00 $27.10

Acidic post-color antioxidant treatment for instant color lock & protection. Replenishes & balances pH level, helping to maintain color results. Patented technology.

Wella - Ultimate Color Sealer Liquid Layer

3 in stock

$70.00 $65.90

Sulfate-free scalp soothing shampoo. Color vibrancy & scalp soothing for all colored hair. Color care from the inside out, for healthy-looking hair. With Patented technology. With Metal Purifier technology.

Wella - Ultimate Color Sulfate-Free Shampoo

5 in stock

$29.99 - $58.00

Recovery Liquid Layer is a professional leave-in pre-treatment that instantly repairs cuticles, detoxes and encapsulates metals, and balances porosity to create an even, clean canvas before any lightening or oxidative coloring service. Designed with Romeu Felipe, it improves shine and smoothness, and elevates every color service with a luxurious, healthier-hair finish.

Wella - Ultimate Repair Liquid Layer

3 in stock

$110.00 $85.00

Wella - Ultimate Repair Miracle Hair Rescue

3 in stock

$29.00 - $85.00

A treatment to repair hair damage in 90 seconds.

Intensively strengthens and smooths hair thanks to AHA & Omega-9.
Formulated with AHA to rebuild the inside strength of the hair and Omega-9 to replenish the outside barrier of the hair fiber.

Wella - Ultimate Repair Miracle Hair Rescue

17 in stock

$20.78 - $69.99

Delicate cream serum that protects, repairs and smooths all hair types. Gives instant frizz control and easier styling, works perfectly on curls.

Wella - Ultimate Repair Protective Leave-In

7 in stock

$24.07

Wella Professionals ULTIMATE SMOOTH Silky Milk is the professional finishing step designed to deliver lightweight smoothness, frizz control and long-lasting shine. The non-greasy, on-the-go Silky Milk helps keep hair soft, manageable and beautifully polished throughout the day. Formulated as a light milk for easy application and effortless spreadability, it provides humidity protection, UV protection and heat protection up to 230°C.

Wella - Ultimate Smooth 24/7 Silky Milk

6 in stock

$22.00 - $35.00

ULTIMATE SMOOTH conditioner smooths, nourishes and adds shine. With Squalane Omega-9 to deeply nourish hair inside and recreate a protective barrier - dermatologically tested and suitable for colored hair. It contains a blend of notes from jasmine, vanilla, bergamot, peach and sandalwood - enjoy a floral bouquet scent with every use.

Wella - Ultimate Smooth Conditioner

15 in stock

$29.00 - $48.66

Experience the ultimate in frizz control and shine with Wella Professionals ULTIMATE SMOOTH Glass Liquid Layer, an instant leave-in spray treatment crafted for professional salon use. With Squalane and Omega-9 to deeply nourish hair inside and replenish hair outside - dermatologically tested and suitable for coloured hair.

Wella - Ultimate Smooth Glass Liquid

6 in stock

$116.00 $79.99

ULTIMATE SMOOTH is the professional hair care regimen designed for smooth, nourished results on dry, dull and frizzy hair.

Wella - Ultimate Smooth Kit

Out of stock

$59.80

ULTIMATE SMOOTH hair mask deeply smooths, nourishes and adds shine to hair. With Squalane Omega-9 to deeply nourish hair inside and recreate a protective barrier - dermatologically tested and suitable for colored hair. This nourishing hair treatment contains a blend of notes from jasmine, vanilla, bergamot, peach and sandalwood - enjoy a floral bouquet scent with every use.

Wella - Ultimate Smooth Mask

16 in stock

$29.00 - $48.00

ULTIMATE SMOOTH Miracle Oil Serum is a delicate hair oil that deeply nourishes hair inside & out leaving it visibly smoother and shinier - nourishing hair in 30 secs, with smoothness that lasts up to 3 days*. With Squalane and Omega-9. Offers protection from UV and heat (230°C/450°F), 96 hours of frizz control and silky shine. Contains a blend of notes of jasmine, vanilla, bergamot, peach and sandalwood - enjoy a floral bouquet scent with every use. *if unwashed for 3 days, vs. untreated

Wella - Ultimate Smooth Miracle Oil Serum

16 in stock

$20.00 - $39.00

ULTIMATE SMOOTH is the professional hair care regimen designed for smooth, nourished results on dry, dull and frizzy hair. ULTIMATE SMOOTH Shampoo is formulated with Metal Purifier technology to detox your hair from metals. With Squalane Omega-9 to deeply nourish hair inside and recreate a protective barrier - dermatologically tested and suitable for colored hair. It contains a blend of notes from jasmine, vanilla, bergamot, peach and sandalwood - enjoy a floral bouquet scent with every use.

Wella - Ultimate Smooth Shampoo

13 in stock

$29.00 - $52.00

WellaPlex Professional use 3-step Bond System, recommended for use with Well Professionals color and lightening.

Wella - WellaPlex Large Kit

2 in stock

$439.70 $330.00

Use the No 2 Bond Stabilizer after chemical treatments such as lightening or color to further strengthen the hair structure and rebalance pH.

Wella - WellaPlex No. 2 Bond Stabilizer

Out of stock

$116.00 $39.99

WELLAPLEX No 3 Hair Stabilizer.
To fully benefit from the WELLAPLEX in-salon service, recommend the N?3 Hair Stabilizer to your client. It helps to keep the hair strong, smooth and soft until the next WELLAPLEX in-salon service

Wella - WellaPlex No. 3 Hair Stabilizer

3 in stock

$30.80 $26.00

Welloxon Developers are the ideal partner for Wella Permanent Colors and Lighteners.
Available in different volume for all the services possibilities (1.9%, 4%, 6%, 9% and 12%) Specifically reformulated to achieve the most accurate colour, redesigned to provide:

Wella - Welloxon Perfect 10 Volume Cream Developer

8 in stock

$18.24 $17.80

Wella - Welloxon Perfect 20 Volume Cream Developer

11 in stock

$17.00 - $32.90

Wella - Welloxon Perfect 30 Volume Cream Developer

7 in stock

$18.24 $17.80

Wella - Welloxon Perfect 40 Volume Cream Developer

6 in stock

$19.99 $17.80

Wella - Welloxon Perfect Pastel 6 Volume Cream Developer

8 in stock

$22.99 $19.99

Introducing the Wet Brush Curl Shaper Brush!

Wet Brush - Black Curl Shaper Detangler Brush

3 in stock

$24.85 $19.80

Introducing the Wet Brush FRIZZ-FREE BRUSH!

Wet Brush - Black Frizz Free Detangler Brush

3 in stock

$24.85 $19.80

Revolutionizing hair styling, one brush at a time. With consumers increasingly seeking faster, healthier ways to style their hair, Ceramic Speed Dry Paddle stands at the intersection of style, speed, and care.

Wet Brush - Black Pro Ceramic Speed Dry Paddle Brush

3 in stock

$25.00 $22.00

Meet The Wet Brush Ceramic Speed Dry . The ceramic plate, vented design, and HeatFlex™ bristles reduce drying time. This stylist fave is the faster way to dry your hair.Meet The Wet Brush Ceramic Speed Dry . The ceramic plate, vented design, and HeatFlex™ bristles reduce drying time. This stylist fave is the faster way to dry your hair.

Wet Brush - Ceramic Speed Dry Brush

8 in stock

$18.80

Discover the magic within each Wet Brush Detangle and Style Kit. Perfect for creating your daily looks, from detangling to styling with less pain, effort and breakage. These must haves keep styles in place.

Wet Brush - Friendship Wicked 2 Original Detangler Kit

3 in stock

$19.99

Wet Brush - Glinda Wicked 2 Original Detangler Kit

3 in stock

$19.99

Meet The Pro Flex Dry The innovative way to cut your drying time. Pro Flex Dry's flexible vented design speeds dry time, while contouring to the scalp for comfort.

Wet Brush - Neutrals Pro Flex Dry Brush

3 in stock

$18.10

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